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Pier in the Lake

Our Privacy Policy


This notice applies to all of the information collected or submitted on our website. On some of our pages, you can order products, sign up for email campaigns, submit inquiries on products or services, and request information regarding our services. When you do this, the types of material (personal information) collected at these pages are:

  • Your name

  • Your Phone Number

  • Your Email Address

  • Your Postal Address

  • Your Credit/Debit Card Details

  • Your Inquiry Details

  • Products You Selected

  • Products You Added To Cart

  • Products You Bought

  • Product(s) or Service(s) and Amount(s) Paid

  • Your Internet Service Provider

  • What Directed You To Our Website

  • Page(s) You Visited On Our Site



Recipient Information That May Be Collected

On some of our pages, you can submit information about other people or properties. For example, if you order a product online and want it sent directly to the recipient, you will need to submit the recipient's address and contact information. In this circumstance, the types of personal information collected are:

  • The Recipient's Name

  • The Recipient's Address

  • The Recipient's Phone Number

  • The Recipient's Email


When browsing our online store, we receive your IP Address that helps us learn more about your computer/phone browser and operating system. When purchasing a product in our store, we collect personal information as follows:

  • Name

  • Phone Number

  • Email Address

  • Street Address and Postal Code

We also use an Email Marketing System: With your consent, we may send you emails regarding Product Listings, Product Promotions, New Products, Seasonal Specials, Catalogs, New Product Updates, Company Updates or Current News, and other Promotional News.


When you provide us with your personal information, we imply that you are providing your consent to us collecting and using that information for that sole purpose only. Scenarios that you provide your personal information is as follows:

  • Sign Up For Our Newsletter

  • Sign Up For Product Updates

  • Opt-in To Receive Email Updates

  • Opt-in To Receive Email Campaigns

  • Completing An Online Transaction

  • Requesting Information Of Products Or Services

  • Providing Credit/Debit Card Details

  • Placing An Order

  • Requesting Delivery Services

  • Requesting Returns

  • In Our Inquiry Center

Other reasons we may ask for your information, like marketing and follow up purposes, will be asked for directly for you to input or you have the opportunity to opt-out or refuse that consent.

Withdraw or Opt-Out of Consent

If you would like to Withdraw or Opt-out of your consent to us collecting your information, contacting you, and disclosure of that information, you can contact us at any time. or by mail at 1944 Howland Blvd, White Lake, MI 48386


If we are required to do so by law, we may disclose your personal information.


If you provide us with your Credit/Debit Card Information, that information is encrypted with Secure Socket Layer (SSL) Technology. No method of transaction is always 100% secure on the Internet, we follow all industry requirements and implement additional general industry standards to protect that information.

To protect your personal information, we take strong precaution to make sure that information is not lost, accessibly available, disclosed, altered in any way, misused, or destroyed. 


Protecting the privacy of the youth is very important. We never collect information from our website that we know are youth of age and this website is not designed nor structured to attract minors or anyone of youth age. 

By using this website, you represent yourself as the age of majority in your State or Residence, or that you are of age to use this website in your State or Residence that you have given us consent to allow any of your minor dependents to use this website.


You can access or correct your personal information by contacting us. This procedure is in place to safeguard your personal information.

To correct factual personal information, you can send us a request to correct information that credibly show that error you are requesting to change.

Unauthorized use of this website gives us the right to claim damages and/or a criminal offense. Any usage, connection, or duplication of this site done outside of normal use is prohibited but not limited to: site monitoring, data-scraping, copyright, or load-testing without written consent of Blue Water Aquatics.

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